• 08??????????????
• 07???????????????м??
• 08???е???????????????6??20%?????????
• ??????????30??
• ??????г?????2011??????18??
• ?й????????????????????31.3%
• ???????RFID????г?2013????4.86?????
• δ????????????????????????10%?????????
• ??????????????
• ??????????豸???????????????????????
• ????????????y????????
• ??????????????й??????繤??????λ
• ?y:????????????亣??????????
• ???CEO???????????????
• ??????????±???????????????????α???

???????????? ??????/??????????

???	??磨mm??	???	???	????
???	1092??787	0.616	0.708	0.308
???	780??540	0.312	0.359	0.156
????	880??590	0.368	0.423	0.184
????	780??360	0.240	0.276	0.120
??????	880??390	0.288	0.331	0.144
???	540??390	0.160	0.184	0.080
?????	590??440	0.192	0.221	0.096
????	390??360	0.120	0.138	0.060
??????	440??390	0.152	0.175	0.076
???	390??270	0.080	0.092	0.040
???	440??295	0.096	0.11	0.048

08??????????????

?????????????????????????08??????????????????á???????????????????????07??????????????????????????????????????????????????????????????????е??豸??????????????????????????????????豸????????鷴?????????????豸??????????08??????????????????????????????????豸?????????????????????????????

2007???????????????м??

???????????07??1-12?·?????????????07??12?￡????????е?????????????500??????????????271???????????149.51?????????????????14.48%??????????????????148.37????????????16.82%???2?????27.68????????????22.05%??????????24.37????????????30.99%??

?????????????????У????????е?23.9%?????10.9%??????9.39%?????9.11%???????7.25%??????8.55%???????7.44%??????????23.45%??

2008???е???????????????6??20%?????????

?й???е??????????????????????????????07???е?????????????08?????????????????????08???е???????????????????????????????????????????07?????????2008???е???????????????????6??20%????????????????Ч?????????????????20%?????

??????????30??

??????????????????????????????????????????γ?????30????????????????????????????β??????????????????????????????????????????????????????????????????????????11??1????????????????????500?????????????????????????????????????????????????????????????????

??????г?????2011??????18??

???Pira?????????μ?????о????????????????г?????2011??????18?????????????????????й???????????????????2011??????????????7210?????????????????????????????2007??2011???????????÷???????????????????????????21%????

????????彫?????????????y?????????????????????????????????Pira??????????????2011????????????????73???????????????????????????У?????????????????69?????й?????????????????????????????60?????? ??????????????????50 ?????????????

Pira?о?????????δ??????????????????????????????????????????Щ?仯?????????????????????????????????????????????????????仯????????

?й????????????????????31.3%

??????PIA/GATF???????????????????????????2000???34.91????????????2005???46.62?????????????33%?????????й?????????????2004???9.75?????????????2005???12.29????????????????26%????????????????31.3%???????й????????????????????????????й???????????????10??????2005???12.3???????????2015?????100??120?????????????????????????????

2005???10λ????????????????????????????
????	2005?????????????????????	2005???г????????	2004?????????????????????	???????%??
?????	14.33	30.5	14.15	1.3
?й?	12.29	26.1	9.75	26.1
???	5.02	10.7	5.01	0.2
ī????	3.26	6.9	2.36	38.1
?й????	2.46	5.2	2.66	-7.5
?1?	1.68	3.6	1.43	17.5
?????	1.43	3.0	1.35	5.9
????	1.18	2.5	1.02	15.7
?????	1.16	2.5	1.28	-9.4
???	0.93	2.0	0.92	1.1
?10λ	43.74	88.75	39.93	8.87

???????RFID????г?2013????4.86?????

Frost & Sullivan????????????δ??6???????RFID????г???????????21.5%???????????2013??????????4.86????????????????????RFID????г????????????88.3%????????1.246??????????????????5?????????????RFID???????????????г??????????65%??

δ????????????????????????10%?????????

??????????????????н???????????/??????????????????????????????????????????????????????????????????????????С??????????

?????????????????й????Щ????????????????????????????????????????????????Щ?????????????????????10????15??????????????????????????????????????????????????16???????ó????????????????????????????????????δ????????????????????????????2005???47??????????2015?????120???150???????????????10????????????????????????????????????????

2005??????????????????????????
???????????????		??????????????
??????????????	1587	??????????????	1587
????????	52	????????	47
??????????	23	??????????	42
??????????	1662	??????????	1676

??????????????

??????????????????????????????????????????????????????2003????2006????????????????????????????????????μ??????????????????????????????????????????????????????????????????????????г???????????6???????????????????20???30????г?????2006??9?￡??????????????????????λ??????????????????1098??????????????????????????????????????

????	2003??	2006??	?滮2010??
????	60???????	110???	200???
???	36???	82???	110???
???	120???	239???	256???

??????????豸???????????????????????

??????????????POD(Print On Demand)?????????2006???????4500????????к???3600????????900????????????????????????20%??80%??????2011???????????????6630????????????????30%??????????2%??????????????50%??

??????????2006???465??????????к??106??????????359???????2011???????????????790??????????94??????????696??????????????????????????豸????????????????????????

????????????y????????

2??11?????????????????????????????桷?????2008?????????y???????????????????????

??????354????????????????????г?????????????δ?Σ?????????????????2008??????????????????????????????????????????????2.7%???????????????????????????????????3.0%??

?????????????????????????????????????y??????????????????????Щ????????????????

?????????????????????????????????????????????????????1??29??????????????????????????????1.5%?????????????10?·?????1.9%???????????????????????????????

??????????????й??????繤??????λ

?й?δ??????????????????????????й???????λ??????????????????y??????????????????????????????????????????й?????????????????????????????????????????й??????????????????????????????й?????????????????????У??й??????ó???????????????38λ?????????139λ?????й?????????????????????????????6???????18??????335???/20??????????????????10???????27??????864???/20??????

2006?????????????ó????0.8%?????й??6.4%??2006???й???ó????17606.9??????????г???9690.8????????????????ó?????3000?????????????????????й???1/8??

?y??????????????亣??????????

??????????????????????й???????????з????????????????????????????????????????亣?????????????????????????????6???????????????400???????????????????????????????????????600??????????????????????2800?????????????????????????????????????????9%??

???CEO???????????????

???????????2?·?????????????CEO???鱨?桷??????????CEO???????????????????????????????????CEO??????2003??????????μ?????????????????????г???CEO??????????????????????硣

??ν??????2007???????????50????????????1150λCEO??????50%??CEO?????δ??12???μ??????????????????????????52%???????????????????????35%??CEO??δ????????????????????????????53%????????1/3??????г???CEO???У?????44%?????????????????8%?????????????????????????????????????????????и????CEO?????????????????55%?????????й???????????????????73%??90%??CEO??δ??12???μ?????????????????

??????????±???????????????????α???

2007????????±?????е???????1?PLM????????????????10?????α????????????????????????????????????????????????????????????????γ??????????ε????Ч?????????????????Щ???????????????????????????????????????????????????????????????????????????????????????????????????????????????????????Ч????????????????á?????????????????α??????????????????????????????е?????????????